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HenkinSchultz

Trade Show Inspiration

A Whole New World of Options for Trade Show Signage

By | Business Signage

The trade shows of the old days were the same everywhere. You walked into a sea of black skirted tables. Some had signs hanging from them or behind them. People in suits handed you a brochure. But those days are gone. Trade show signage has evolved in the most fantastic way.

Trade Show Materials as Art

If the idea of a trade show is to engage a prospect, the space in which you do that should be engaging. Many of today’s better booths are full on art exhibits. They are interactive playgrounds, multimedia showcases and even coffee shops. Event, an online blog for Event Management, highlights some of the best ideas for 2019.

When you’re looking to build a more elaborate trade show presence, you have several options at your disposal:

  • Hanging triangle, circle and square banners
  • Multi-angled structures
  • Electronic sensors
  • Fun floor graphics
  • Illuminated signage
  • Funky furniture
  • Raised platforms
  • Uplighting

Any combination of the above can become an elaborate and functional work of art. Like all good art, it draws people to it. And when you’re in the business of selling, that’s exactly what you want – people drawn in.

Ronning Trade Show Booth design

Compact, But Impactful Options

If you’ve ever been on the trade show circuit, you know the drill. You pop your materials out of the storage closet, dust off their carrying cases. You might check some as baggage or ship them all. When you arrive, you jump through another set of hoops to find them and transport them.

But today’s display options are so much better to transport. Retractable banners are a wonderful option for the smaller trade show displayer. They are light, colorful, sleek, easy to set up and priced at a great value. Customize them with multiple messages. Let your creativity shine.

HS Sign Shop has done countless of these from smaller retractable banners to event banners and electronic displays. Even if you have a limited budget, don’t limit your imagination when it comes to a trade show or event.

The options are limitless:

  • Banner Stands
  • Hanging Banners
  • Wall Mounted Displays
  • Table Covers
  • Collapsible Displays
  • Folding Panel Displays
  • Counters
  • Info Centers
  • Sign Systems
  • Display Lighting
  • Shipping Cases
  • Fabric Backwalls
  • Island Exhibits
  • Hanging Structures
  • Architectural Structures
  • Fabric iPad Stands
  • Fabric Counters and Kiosks
  • Outdoor Displays
  • Tents
  • Banners and Flags

If the idea of a trade show is to engage a prospect, the space in which you do that should be engaging. Many of today’s better booths are full on art exhibits. They are interactive playgrounds, multimedia showcases and even coffee shops.

Looking to make your trade show more of a show? Contact the HS Sign Shop.

Campus Signage - show your pride

College & University Signage adds Beauty, Function & School Pride

By | Latest News

Most of us have a favorite team. It may be our own college or university or some far off Division I powerhouse. Either way, we love our school pride. And school branding with campus signage is one way a school truly demonstrates pride in itself.

All you have to do is walk across a campus. Is it well groomed and landscaped? Do you see evidence of the school colors? Mascot name or school logo? Does exterior signage direct you where you’re going? All of these elements combine to offer a place that feels like home, a place you can support.

The Benefits of Beautification and School Branding

HS Sign Shop designs and produces a lot of signage. Yes. But when it comes to working with schools, we do so much more than that.

We’ve collaborated with colleges and universities on about every scale imaginable. From replacing simple parking signs to rebranding entire campuses. We have a passion for it and enjoy these types of installations. But how does this really benefit your school? Let us count the ways.

Augustana Campus

1. It shows your pride.

If you’re a Viking or a Tiger and proud of it, you have to show it. Seeing your school name, brand or mascot boosts student morale.

Augustana Campus Sign

2. It makes recruitment easier.

Juniors or seniors on a campus visit consider a college’s appearance. It’s their first impression.

supporters wall

3. Alumni and donors take notice.

Every school depends on alumni and donors for existence. Donations are more likely to continue when donors see the fruits of their contributions.

transformer box wrapped

4. Eyesores can be reduced.

That big green transformer box serves a very critical function on-campus, so do those concrete parking slabs. Both can be covered tastefully.

campus direction

5. We all need direction.

Looking for a building, a class, an administrative office? This is important stuff to the wide-eyed college freshman.

Augustana University custom wall graphics

6. It’s more than signs. Displays tell stories.

Every institution has a story, a historic timeline or nod to its origin and faculty. Beautiful displays are central to campus life.

What to Consider When Branding a Campus

There are a lot of obvious ways to brand and beautify your campus –

Augustana newspaper machines

 Wraps/Banners

lorh building

Monument Signs

SDSU sports wall

Athletic Signage

College bus wrap

Vehicle Wraps

alumni center

Murals

jensen room

Unique Displays

When picking a partner to do any campus signage, make sure you work with visionaries. You want an idea that comes to life. HS has a history collaborating on many levels. We can install and complete the exact vision of a university staffer. Or we can take a small idea and make it much bigger.

Another advantage of working with HS Sign Shop is that we are backed by the full creative resources of HenkinSchultz. That means the sky’s the limit on both materials and creative design. We’ve used water, steel, lights, acrylic, vinyl, fabric, photography and even recycling to create art that is so much more than signage.

“In short, we love the pride that staff and alumni take in a campus,” says HS Sign Shop Large Format Specialist Eric Van Beek. “We love to make it even easier to be proud.”

Get a quote or ask us how.

Tesla vehicle wrap - flat black - hood view

Matte Black Vehicle Wrap Transforms Tesla

By | Vehicle Wraps

The Tesla Model 3 is a unique car to begin with. It is fully electric with enhanced autopilot and three exterior cameras. Plus, it has a very minimalist design with a button free interior. To put it mildly, it is one sleek car. When a client approached HenkinSchultz about a matte black custom vehicle wrap finish, the HS Sign Shop team couldn’t wait to tackle this Tesla.

Going from Chrome to Matte Black

The Telsa came to HS Sign Shop with a glossy black finish and chrome detailing. “Dechroming” or a “chrome delete” is the process of hiding or covering chrome with vinyl. The popularity of this vehicle trend is growing.

Some choose chemicals to dechrome, painting is an option, even sandblasting. But vinyl wrap is a sensible and economic choice. Matte black is an attractive option, because it hides the chrome while still giving it a sleek finish and accent. In this case, the HS Sign Shop team covered the:

  • side view mirrors
  • window borders
  • door handles
  • Tesla emblems

Tesla Model 3 Before & After

Custom Vehicle Wrap Requires the Indoors

Doing anything in South Dakota subzero temperatures is difficult. A custom wrap on a vehicle? Impossible. Thankfully, the HS Sign Shop team has ‘Rowena Bay’, the name for their installation space just outside Sioux Falls.

The Rowena Bay stall provided plenty of space – and warmth – for the team to go to work on the Tesla. The brand new car was in pristine condition, but the prep work still requires a lot of effort and attention to detail. Every surface area must be detailed to ensure proper application.

They used 3M Matte Black for the entire exterior and if you look closely, you would never know the vehicle didn’t come out of the assembly line that way. “It’s always fun to work on something that requires that much detail,” says HS Sign Shop Graphics Installation Specialist Justin Vanden Bosch. “You love to walk away from a project like that and see the rewards of your work.”

Finishing Touches and the Benefits of Vinyl

To complete the new sleek matte look, the owner added matte black wheels to accent the wrap finish. It’s safe to say you will notice this car coming and the owner will be a happy driver for years to come.

In addition to be an economical option over painting, vinyl wrapping has many other benefits. It protects your original paint and is 100% removable. Vinyl has a finish that resists and wears much better than paint. Furthermore, it does not affect your warranty or lease agreement.

Tesla vehicle wrap - flat black - hood view

To learn more about the benefits of vinyl vehicle wraps, and how they’re not just for advertising anymore, contact the HS Sign Shop.

Sign Shop Gets Behind Beer and Brewing

By | Wall Wraps & Custom Displays

It’s not every day the HS Sign Shop gets to play with beer.

Ben’s Brewing Company changed that. Owner Ben Hanten witnessed the explosion of craft brewing first hand while living in Fort Collins, Colorado. Hanten brought his love of beer and entrepreneurship to Yankton, South Dakota to start his bar and eventually brew his own craft beer line.

Ben’s Gets a Makeover

A popular stop in Yankton for years, Ben’s physical location is historic. It features a hand cranked elevator system that lowers wheat, barley and hops to the basement where the beer is brewed. The main floor is Ben’s bar area and upstairs is a second speakeasy called The Copper Room.

There was just one problem. Most of the beer brand signs and decorations on Ben’s wall were beers he didn’t carry. Ben is a tireless promoter of the local economy and business development. He realized he was missing an opportunity to have Ben’s Brewing Company better reflect the local landmark he already is.

Before:

“There was a great space to work with there, what made it a fun challenge was the fact we had to do it before opening hours, since the bar is open every day of the year.” says HS Sign Shop Large Format Specialist Eric Van Beek.

Eric Van Beek

The Redesign

HS Sign Shop and Ben drew up a plan to rebrand the perimeter walls of the bar. Together, we designed a wrap for roughly 75% of the wall space. Portions of the wall focused on their beer brands, others on seasonal flavors with decorative wrapped clipboards hanging on the wall.

Another area was dedicated to displaying the entire beer brewing process from barley to beverage. Customers could now sit and witness the fun design showing exactly what was going on underneath them in the basement.

After:

Finally, HS Sign Shop tackled the upstairs Copper Room space too. The speakeasy resembles prohibition era bars with a discreet entrance and craft cocktails. To emphasize this hidden vibe, HS wrapped the east wall in Ben’s in a warm brick wrap leading upstairs to The Copper Room. We also gave the upstairs a makeover with a buttoned upholstery pattern in browns, tans and copper featuring graphics of their custom cocktails.  

All in all, the HS work featured over 750 feet of vinyl. That’s a lot of vinyl for a lot of great beer.

To see how HS Sign Shop helps businesses better use their space, check out more of our custom wall wrap work. 

A Rich History in Nursing on Display at Mount Marty

By | Client Features

For decades, Mount Marty College in Yankton, South Dakota has been known for its nursing program. As Mount Marty looked to its future, it also wanted to honor its past. HenkinSchultz was enlisted to help with a display that does just that.

Mount Marty’s Nursing History

Mount Marty’s history began back in the early 1900’s at Sacred Heart Hospital where a nursing program was established by the Sisters of Sacred Heart Monastery. The program was truly considered a “pioneer” program in South Dakota.

Mount Marty wanted to ensure that current students understood the rich history of the program. “The goal was to design a space where our nursing alumni, from both the Sacred Heart School of Nursing and Mount Marty College, could visit and reminisce about their days “on the hill,” says Shannon Viereck, Director of Annual Giving & Advancement Officer.

“Our goal is that every alumnus that visits the display will able to find themselves and celebrate their place in our story.”

 

How the Project Began

In order to make the project a reality, Mount Marty set out to raise the required funds. With fantastic participation from alumni volunteers, they were able to raise a significant amount to pay for the project and provide additional support for the nursing program.

Throughout the planning process, Mount Marty worked with an alumni committee to develop the visual timeline information, conduct research and dig through boxes and albums to find images. They discussed many different design ideas during nine months of planning with the HS team.

“Jason and Eric were great to work with from the beginning of the project through completion,” adds Viereck. “We never imagined how well it would come together.”

The Nuts and Bolts of the Design

HS wrapped the interior of four custom-made display cases.  The vinyl wrapping featured the bulk of the design including:

  • photographs
  • additional design elements
  • and the historic timeline itself 

Every display installation features unique challenges. For the detailed information throughout each era on the timeline, HS printed directly onto clear acrylic panels and mounted them with aluminum stand-off hardware. There were 50 total acrylic panels featured in all. 

To display artifacts used throughout decade after decade of the nursing program, HS  provided glass shelves with slim, aluminum brackets. The combination paired perfectly with the acrylic panels and aluminum stand-offs.

HS also wrapped an adjacent wall with a collage of historic photos.  The wall also features a large digital screen display.

Mount Marty wall after

Response to the Display and Future Work

In October, Mount Marty hosted an open house for the new Avera Nursing Center, where the display is housed. The college continues to receive compliments from alumni, faculty and community members in attendance. The Sisters of Sacred Heart Monastery worked tirelessly more than 100 years ago to start a nursing education program in Yankton, and are proud to showcase their efforts and the foundation they created.

HS is now working on five new display cases on the second floor of the Mount Marty’s nursing center. They will be stand-alone displays, each with its own theme.  One will focus on the long-standing relationship between the Mount Marty nursing program and the US Military.  Another on the nursing programs uniforms and how they’ve changed through the years.

“Thank you, HenkinSchultz, for helping us celebrate our program and all the individuals that have made it what it is today.”

To learn more about how you can celebrate your history or space, contact HS Sign Shop.

School Pride? Wrap Your School Ride.

By | Vehicle Wraps

It’s that great time of year where the music of marching bands wakes you up in the morning. The sounds of drums and trumpets – hopefully in the distance. School is back in session and that means Friday night games, concerts, plays, competitions and a whole lot of school pride. And if you’re wanting to show your school pride, HS Sign Shop can help wrap your ride.

Whether your school trailer is hauling around football pads or band equipment, it can be wrapped. The look is seamless and very clean. Imaging your school name, mascot, bold colors and a driving advertisement for your school pride. HS Sign Shop has completed a few trailer designs lately with outstanding results. So even if your team happens to drop that Friday night thriller, you can look great doing it. And it’s much less cost prohibitive than you may think.

But it’s not just trailers that can be wrapped. Virtually about anything can be wrapped or applied with vinyl. Buses. Vans. Doors. Walls. Windows. Dividers. Gym Floors. You get the idea. Once, we even wrapped an entire RV. Talk about teamwork.

So if you’re excited about the upcoming school year, but less than thrilled about your ride, talk to HS Sign Shop. We can help kick the year off right – and wrap your ride!

Hot Harley Nights Logo trailer side

New Design Makes Big Noise for Hot Harley Nights

By | Vehicle Wraps

When the HS Sign Shop announced our Wanna Winna Wrap contest, we had no idea how many would enter, who would enter – and least of all who would win our vehicle wrap giveaway. But we knew we would have a fun challenge no matter what. Much to our delight, the winner was J&L Harley Davidson’s Hot Harley Nights – a Sioux Falls biking tradition raising money for Make-A-Wish South Dakota.

Hot Harley Nights was established by J&L Harley-Davidson in 1996 to raise money for Make-A-Wish South Dakota; to give riders a fun reason to ride; and to showcase Sioux Falls City parks and the surrounding area. The event spans three days and involves a family night, casino run, motorcycle parade, live music, raffles, bike show, silent auction, great food and an outdoor party. They have raised over $2.9 million dollars over the past 22 years.

Not only does Hot Harley Nights support a charitable children’s cause, it’s a really cool project to design a vehicle wrap for. And when you’re talking Harleys, you need a design that makes some noise. So the HenkinSchultz team went to work.

For the 20 foot trailer J&L Harley wanted wrapped, we first began by creating an event logo for Hot Harley Nights. This logo features a stylized epic Harley riding straight out of the horizon. The wrap was finished on four sides with a stunning South Dakota prairie sunset set against the open highway.

“We are so grateful to HenkinSchultz for the great work they’ve done,” said Char Roth, Chief Financial Officer of J&L Harley-Davidson. “It’s really going to help us spread the word for Hot Harley Nights and Make-A-Wish.”

In addition to its bold eye-popping colors, HenkinSchultz also designed a space on the trailer wrap that could be easily swapped out yearly with event information. This required a special vinyl application that could be removed without damaging the background design.

“Every vehicle wrap is different,” says Jason Jellis, Partner/Graphic Designer at HenkinSchultz. “But this one was especially fun to work on. It’s going to turn a lot of heads.”

Gallery:

RV wrap - Winnebago make over

RV Wrap: How to get a New Look on an Old Winnebago

By | Vehicle Wraps

Ken and Vicky Levene’s 2001 Winnebago Journey hadn’t been on many journeys when they bought it a few years ago. The previous owner used it as a stationary shelter and rarely ever actually drove it. Over the years, the sun and the elements baked the exterior, but the interior remained pristine. The mileage remained low and the motor remained top-notch – making it an ideal candidate for an RV wrap investment.

Inspiration for the Design

The Levenes wanted a revitalized look but didn’t want to spend the money for a brand new Winnebago. As they began reviewing their options online, they came across the website for the Sioux Falls-based HS Sign Shop, a subsidiary of HenkinSchultz Creative Services. After a discussion with Partner/Graphic Designer Jason Jellis, Ken knew he’d finally found the solution they had been looking for.

Coming up with a unique design for an RV or any vehicle wrap, a customer is only limited by his or her imagination. We also offer countless materials and textures to choose from, including ink-jet printable vinyls – to achieve their vision.

Jason JellisPartner/Graphic Designer

Check out these before and after shots!

(Drag the arrows left or right)

The HS Sign Shop can create a custom design for any RV wrap – making it look as good as new – at a fraction of what new would cost. After the discussion with the Levenes, Jason and the HS Sign Shop graphic design team got to work on developing a custom design. The design they came up with met the exact specifications that Ken and Vicky were looking for, and complimented their existing trailer.

The HS Sign Shop team presented the Levenes with several design options mocked up so they could see how the designs would look when they were on their Winnebago. After Ken and Vicky chose the design they loved, the HS Sign Shop installation team got to work.

RV wrap - Winnebago make over mockup

The Challenges for the RV Wrap

This 36 foot Winnebago provided a few challenges for the installation team. There were unique parts of the RV body to factor in. These included two different awnings and an in-wall slide-out that had to be worked around during the installation process.

As the installation process progressed, it was discovered that the windows needed to be resealed with silicone. This was something the HS Sign Shop crew did that was above and beyond the normal install to make sure this RV was completely ready for the elements.

“We try to treat every project as if it were our own personal project, and this was no exception,” said Jellis.

Materials Used for the RV Wrap

The wrap for this particular RV used a semi-matte finish as opposed to gloss. This created a unique look and worked well to hide imperfections that had accumulated due to weather on the body of the vehicle. The completed wrap took only a few days to finish. When it was done the HS Sign Shop team was excited for Ken and Vicky to get their first look.

What they saw knocked their socks off. It looked like a brand new Winnebago!

The HS Sign Shop makes the customer feel special and that their project is important and they listen to any ideas and concerns. The quality of work was outstanding!

Ken LeveneRV Owner/HS Sign Shop Customer

A few more photos:

“Ken and Vicky were thrilled with how it turned out, and we were too,” said Jason Jellis. “We strive to exceed customer expectations and when the work is done we take as much pride in it as the owner.”

With comparable brand new RV’s starting out with a suggested retail price of $204,000, the investment for wrapping an older model Winnebago can be a drop in the bucket, often coming around 5% of what new would cost.

Contact the HS Sign Shop

If you’d like to make your RV look new, without having to look at a huge price tag, contact the HS Sign Shop for an estimate on a wrap for your RV. Whether you need a custom design or already have a design ready to go, we’re ready to help your dreams hit the road. We can work with your schedule and get the job done quickly so it doesn’t interfere with your weekend getaways.

You can also see more of our vehicle wraps here.

Beds by Design van wrap

Amazing Van Wrap In Under 40 Seconds!

By | Vehicle Wraps

Van Wrap Wrap Up

At the HS Sign Shop, we move as quickly as we possibly can to finish your projects. In the video below, watch Eric Van Beek as he completes an entire van wrap from start to finish in less than 40 seconds!

Obviously we had a little fun shooting the entire van wrap with a time-lapse camera. After condensing the process down, the video really gives you a sense of the attention to detail and excellence in execution that the HS Sign Shop team brings to every project we work on. We always work hard and have fun while we do our jobs, bringing a spirit of playfulness and joy into everything we do.

In this particular instance, our client was the mattress factory Beds By Design. Our graphic design team created this van wrap design for their Mercedes Sprinter from scratch, boldly using the BBD logo and colors to make sure the van stood out while on the road – day or night.

After the BBD team approved the design, it went to our installation team, who prepped the vehicle for the van wrap and began the installation process.

This van wrap was a really fun project to work on. Our graphic design team did an excellent job with this, and we all enjoyed seeing how cool the finished product was.

Eric Van BeekLarge Format Specialist

Reflective Vinyl – Great for Nighttime Branding

The logos and text were done on an inkjet reflective vinyl.  This is a very high quality, conformable reflective vinyl from 3M. This material is specifically designed to be visible at night when illuminated by artificial lighting, such as vehicle headlights.

Over 400 square feet of 3M vinyl was printed, laminated and installed for the purple base. In addition, over 170 square feet of 3M reflective vinyl was printed, laminated and installed for the logos and text. Check out the image below of the van reflecting its graphics at night time:

Beds by Design van wrap - refleciton at night

Additional Photos for the Beds by Design Van Wrap

Mercedes Sprinter Vehicle Wrap Mockup
Beds by Design van wrap
Beds by Design van wrap
Beds by Design van wrap

Now that’s a wrap!

The actual van wrap installation occurred over just two days. There are so many different factors that come into play during installation. Our team has the expertise to make sure the process goes as smoothly and efficiently as possible. So while we may not be able to get it all done in less than a minute, we will get it done as quickly as possible. And the results will amaze you!

Contact us today for more information on van wraps, large format graphics and any of your other signage needs.

Interstates Wall Mural

How Labels, Decals and Signage Can Improve Efficiency At Your Business

By | Business Signage, Wall Wraps & Custom Displays

In business these days it’s important to take advantage of every edge possible. When we think about labels, decals and signage, we often think of the identifying and promotional aspects of them – they can be a great marketing tool to provide basic information about your brand, and getting your name out in the marketplace. We love to come up with creative ways to cover the basics – such as the name of your company, your logo and your location. Our design team is able to come up with a completely new look for your business, if that’s what you need.

But you may not have ever considered how labels, decals and signage can be utilized to improve efficiency amongst your in-house teams. We can develop some innovative ways to increase efficiency, and even inspire your employees!

Walls, Floors & Exteriors

One way you may be able to maximize workflow and direct traffic in your office or production facility is by utilizing floor graphics. Strategic placement of floor decals helps acclimate new employees to your facility, as well as helping guests navigate your space with ease. This is especially relevant for larger factories and facilities.

Large, eye-catching wall graphics can be used to inform your employees of best practices, important new policies, general company information, philosophical musings and inspirational quotes. A work environment that provides a supportive décor enhances engagement and productivity amongst the employees.

Whether you want to label your machinery to take that extra step in the name of safety, or if you want to take your workflow or organizational chart and turn them into a unique art piece that helps keep your team on task, the HS Sign Shop can design and create unique labels, decals and signage that will help your employees be their best.

Equipment & Hazardous Chemicals

If your industry deals in dangerous equipment or hazardous chemicals, you may want to consider going above and beyond the minimum regulatory requirements to maximize your team’s safety. We can enhance and enlarge any required safety labels or we can customize an informative and entertaining way to hammer home the importance of staying safe on the jobsite.

We can create labels and decals that communicate this extremely important information in a memorable manner – for both your team and any subcontractors or visitors you may have on-site. Have you considered labeling your equipment in a way that reminds users about safety and performance issues? It may be time to consider going beyond minimum compliance, especially if your business operates under the auspices of the Occupational Safety and Health Administration (OSHA).

If you do work on a dangerous jobsite, you may want to consider signage that speaks to how long its been since the last accident on the job. This works both as a safety message and a motivational message to make sure everyone is working hard, safely, to extend that streak!

Products & Packages

If your business specializes in packaging and shipping operations, you may want to consider assigning colors and designs on delivery trucks, equipment, boxes, walls or floors to help streamline your delivery process. We can print labels and decals that will not only help your sales, but decrease the time it takes for the product to get through the delivery process.

If you’re looking for a way to be able to change your message, pricing or promotional information without a long lead time, temporary signage can be an excellent option to keep your employees in the know and on the same page in a fast moving environment. It’s also a great way to keep your team up to speed and tailor information in an industry where variable data and content are the norm.

The HS Sign Shop is here for any of your label, decal or signage needs. If you don’t have a design you like, our team will create a new one you’ll love. If you already have the design, that’s no problem – we can produce the work and install it for you. Contact us for more ideas on promoting your business and increasing the efficiency of your employees!